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Posts By: James Masters
Professional Business directories are like online marketing platforms for your business. Here are five key areas that you must make the most of in order to build relationships, establish yourself as your industry expert, and promote your brand using online business networks
1. Research your target audience. There are hundreds of social and business networking groups and thousands of registered businesses, so it is important that you are talking to the right people for your business. What is good about online business directories is that they make it easy to target the right audience with their searchable databases and relative ease of use.Professional business directories and various upgrade features can help your business grow.
2. Make sure you are the real thing and not faking it. Not only will it be harder to keep up the level of interaction required if you are not genuine, it will also make all your efforts pointless. You need to not only target the right people but geniunely engage with them too. Be professional but find people you connect with on both a personal and business level. This makes the whole experience more enjoyable.
3. Ask Good Questions and Really Listen to the Answers. When you ask good questions, you will gain insights into how you can become a valuable resource within your business industry.
Remember asking good questions is a great way to get to know people. Your most valuable networking links will come from asking the right questions in the first place.
4. Be the Reliable Expert. I'm guessing you may already be an expert in some ways or of some thing. What is your business truly ‘the experts' of? What is your business known for. Let's assume (and hope) your business is know for many great things. Are you reliable, does your business have reliability at its core? If so, makes sure you have the concise and persuasive answers to the Who, What, How, Why and When questions your networking links should be asking and need to know.
5. Set goals for attending networking events and using online social media. Business networking has to be active to succeed. This includes being active in places like Linkedin, and also utilising Facebook Marketing to network online. Is that one or two per events a week? Do I interact daily or several times per week? Business networking has to be active to succeed so it is imperative that you are consistent with the networks you frequent and how long you spend engaging and socialising there. Not spending enough time will undo all the previous efforts you make in relation to professional business networking.
Learn more about Professional Business Directories and how they can help your business grow. Get the best Online Marketing Platform with custom branding and upgrade features to get your business to the top of the listings today!
Getting your business listed in industry specific online directories is a very smart marketing move and let me share with you some of the reasons why.
Professional Business directories are like online marketing platforms for your business. Whether your business is offline or online, the directories are a great place for customers to find, search and compare professional services, so you need to have a listing there.
Local Business, or business that provide offline services can really benefit the most from being listed in an industry specific business directory.
With online business directories, a company or business does not even need a website. This provides another avenue to reach thousands of potential customers, all targeted and ready to buy what you have to offer. Local businesses benefit from the searchable databases that allow a user to geographically target a service.
Not only do the advanced features make the user experience more enjoyable and the ability to find you easier, the custom-branded profiles and advertising available to you make it even easier to make your business stand out and get noticed.
The ability for a consumer to target specific locals based on where they require the service make being listed online a must. If a user determines they need Real estate services in say, Bergen County New York then they will search for this and be shown the results with a map reference. Clicking your business within this map will show more information about your business, reviews from your previous clients, ratings and also how they can contact you.
Your goal is to place your business on the top of the listing. This obviously means more exposure and more customers to your business. Many Business directories will allow for various upgrade features which can help get your business listed higher.
The ability for your potential customers to find, search and compare professional services all in one place means that if you are genuinely providing a valuable service then being listed in a professional online business directory can potentially bring you a lot more business, both new and referred.
Out with the old, in with the new.
The days of Yellow pages and offline advertising are over, and even though most businesses still utilize these services, it is a wonder why. The costs are quite high, and considering that a placement in an industry specific directory is so cost effective, it amazes me how many local business still do not do it. You want to be found don't you?!
To sum it up, having your business listed on the local business listing whether it's an offline or online business, with or without a website will bring you a great positive result and will help your business to get more popular and get more potential customers. So what are you waiting for, get your business listed now!
Learn more about Industry specific Directories and how they can help your business grow. Get the best Online Marketing for Business with custom branding and upgrade features to get your business to the top of the listings today!
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© 2018 Mike Krumlauf | Entrepreneur, Nurse and Funseeker.