Do you know the #1 way to promote any website online?
What is a solo mailing and how can YOU begin to use this powerful technique today?
A solo ad (sometimes called a solo mailing) is where YOUR personal message gets sent by email to a mailing
list of people who are interested in what you are selling. Typically this is through a well established ezine.
Let me reiterate that…YOUR message to the entire list.
Not a small part of an ezine. Not part of a package of ads. Not part of anything.
Your message stands alone, hence the name “solo”.
These Ezine mailings work because people REQUEST them.
That’s what opt-in lists are all about. People chose to subscribe to newsletters that discuss topics that interest them. Since they requested the information, they happily read it. They WANT this information. No one is pushing it at them.
And there are only TWO ways to get one of these solo ads:
1. Convince another marketer with a huge list to send your selling message as a joint venture.
[This can be tricky unless you are a “big name” already]
2. Buy a solo ad from an established ezine publisher.
Now THIS is something anyone can do!
And if you are a member of the Directory of Ezines (DOE) it is easier still. Just log in, search for ezines in your category that sell solo ads and find the one that fits your budget.
Worried about cost? Don’t be! Some solo ads to ezines with about 50,000 subscribers cost less than $100!
That means YOUR ad goes out to the entire mailing list for less than 100 bucks.
DID YOU KNOW that over 300 publishers offer DOE Lifetime members even MORE of a discount?
It’s true. Just add “DOE discount” to your search and BOOM you find ezines that offer solo ads at a discount!
But you must be a MEMBER of the Directory of Ezines to do this.
Happily, you can become a member right now!
Make no mistake, solo mailings are very powerful. And you could be using this powerful technique right now…
Well, maybe in a few minutes 🙂
I hope you do!